When I spoke at the Engage 08 Conference, I mentioned that vendors shouldn’t spam blogs and boards and leave their urls at the end of every comment they leave. A lot of vendors came up to me after I spoke, and admitted that they were totally guilty of this, and were just trying to build their business. I realized that what may totally obvious to a bride may not necessarily be obvious to a vendor!
So I thought I’d write a series on how vendors should and shouldn’t participate on blogs and boards, and how they should and shouldn’t go about contacting the people who run these type of sites. I hope it proves to be helpful to any vendors out there who are trying to navigate the online bridal world.
These are the topics that I have in mind:
Before I get started, thought I’d check in with the vendors and brides out there. Do you have any questions about marketing to brides that you’d like to see addressed?